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Marketing is a fast-moving field. Therefore, the skills and knowledge that you will acquire on the MSc in Marketing Strategy and Innovation course are continuously updated to include the latest theoretical developments (some of them authored by our very own lecturers) and the newest practical developments.

See the MSc in Marketing Strategy Innovation programme specification.

Assessment methods Angara Sapphire Infinity Pendant in White Gold kpzoNe

Assessment methods

Students will be assessed through a range of different methods. Most courses have both an exam and a coursework assessment component.

Students conduct the course work with study groups. Group members learn from assessing each other through peer assessment, mirroring evaluation mechanisms in organisations.

Term dates

In-Person ID Checks(all students must attend): Commences 17 September 2018

Compulsory Induction: 17 - 28 September 2018

Term I 1 October 2018 - 14 December 2018 Term I exams 7 January 2019 - 18 January 2019

Term II 21 January 2019 - 5 April 2019 Term II exams 22 April 2019 - 3 May 2019

Term III 5 May 2019 - 2 July 2019 Term III exams 1 July 2019 - 12 July 2019

Resit period Students who are required to resit an examination or invigilated testwill do so in the period: 12 - 30 August 2019

Submission deadline for Business Research Project or Applied Research Project 2 September 2019

Official Course End Date 30 September 2019

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Reader in Marketing

The teaching staff on the MSc in Marketing Strategy and Innovation programme are leading researchers in their fields who create new knowledge and tools for ever more effective marketing. Many academics also look back at years of practical industry experience. Most courses are also enriched through guest lectures of leading London marketers, some of which have contributed to running the world’s most iconic brands.

In the highly interactive lectures of the Cass MSc in Marketing, Strategy Innovation programme you will tap into this wealth of knowledge and experience, and thus build your own skill as a marketer.

Marketing is a fast moving field. Therefore, the skills and knowledge that you will acquire on the MSc in Marketing Strategy and Innovation course are continuously updated to include the latest theoretical developments (some of them authored by our very own lecturers) and the newest practical developments.

Application

How to apply

Documents required for decision-making

Documents which may follow at a later date

Individual Appointments

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